Marketing
Blogging for Business
How do you blog for your business? Do you think it’s an effective tool to reach the people you serve? This week, we explore different tips and techniques for using your blog as a communication tool (and not just for making money).
The Web and You Presents: Small Business, Big Voices
We take everything we’ve learned about Twitter this week and help small businesses to start think about how to use Twitter in promoting their own products and services.
Is the Elevator Pitch Dead? Enter the Twitpitch
What has happened to the elevator pitch? Is it being supplanted by the more restrictive 140-character Twitter limit? Will the restriction force you to more precisely define your business? Read more to find out!
How Often Should I Blog?
How often should you blog? It’s a vexing question that a lot of business owners ask, and fewer know how to answer. This week’s post provides some guidelines you can follow to help answer the question as it relates to your specific business.
5 Article Types for Your Business Blog
You have a blog, but you’re experiencing writer’s block? Here are 5 suggestions for types of blog articles that you could write that would be valuable to your customers. The key is to build trust and the image of an expert in your field.
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